{"id":5149,"date":"2017-11-14T19:47:01","date_gmt":"2017-11-14T18:47:01","guid":{"rendered":"https:\/\/lapageoriginal.com\/wp\/?p=5149"},"modified":"2026-02-16T13:07:59","modified_gmt":"2026-02-16T12:07:59","slug":"marca-turistica-de-badalona","status":"publish","type":"post","link":"https:\/\/lapageoriginal.com\/es\/marca-turistica-de-badalona\/","title":{"rendered":"Marca tur\u00edstica de Badalona"},"content":{"rendered":"\n<figure class=\"wp-block-image is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"540\" height=\"211\" src=\"https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/logo-badalona-la-PAGE-540x211.jpg\" alt=\"logo_badalona_la_PAGE\" class=\"wp-image-5124\" style=\"width:433px;height:auto\" srcset=\"https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/logo-badalona-la-PAGE-540x211.jpg 540w, https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/logo-badalona-la-PAGE-340x133.jpg 340w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>La marca, pensada para un uso espec\u00edfico de merchandising, pretende dar a conocer Badalona todo el territorio y fortalecer la marca de nuestra ciudad.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"540\" height=\"65\" src=\"https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/llapis-Badalona-la-PAGE2-540x65.jpg\" alt=\"llapis_Badalona_la_PAGE2\" class=\"wp-image-5125\" srcset=\"https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/llapis-Badalona-la-PAGE2-540x65.jpg 540w, https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/llapis-Badalona-la-PAGE2-340x41.jpg 340w, https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/llapis-Badalona-la-PAGE2.jpg 1806w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<p>Una apuesta muy din\u00e1mica dise\u00f1ada para aplicarse sobre cualquier material con color y textura diferentes. Por este motivo, en la mayor parte de los usos, la marca se aplica en un solo color negro o blanco, y con un sistema formal que permite adaptarse tambi\u00e9n en diferentes formatos y tama\u00f1os.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"540\" height=\"450\" src=\"https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/CUP-badalona-LA-PAGE-540x450.jpg\" alt=\"CUP_badalona_LA_PAGE\" class=\"wp-image-5130\" srcset=\"https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/CUP-badalona-LA-PAGE-540x450.jpg 540w, https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/CUP-badalona-LA-PAGE-340x283.jpg 340w, https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/CUP-badalona-LA-PAGE.jpg 1919w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Un universo gr\u00e1fico badalon\u00e9s<\/h2>\n\n\n\n<p>La marca aparece siempre reforzada por un universo gr\u00e1fico formado por elementos ic\u00f3nicos representativos de la ciudad:<br>El mar, la rambla, la v\u00eda del tren, los mosaicos romanos, el modernismo, el baloncesto, los vi\u00f1edos de carrizo, las fiestas de mayo, la sierra de Marina, San Jer\u00f3nimo de la Murtra, \u2026<br>Este universo minimalista y coherente gr\u00e1ficamente permite combinaciones vers\u00e1tiles, ampliables y vivas, a fin de que la marca siga actual y permita generar complicidades entre la sociedad y la ciudad prolongadas en el tiempo.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"540\" height=\"528\" src=\"https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/boli-llapiss-badalona-LA-PAGE-540x528.jpg\" alt=\"boli_llapiss_badalona_LA_PAGE\" class=\"wp-image-5127\" srcset=\"https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/boli-llapiss-badalona-LA-PAGE-540x528.jpg 540w, https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/boli-llapiss-badalona-LA-PAGE-340x332.jpg 340w, https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/boli-llapiss-badalona-LA-PAGE.jpg 1776w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/BAGS-badalona-la-PAGE-540x324.jpg\" alt=\"BAGS_badalona_la_PAGE\" class=\"wp-image-5155\"\/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"540\" height=\"800\" src=\"https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/BOSSAPAPER-badalona-LA-PAGE-540x800.jpg\" alt=\"BOSSAPAPER_badalona_LA_PAGE\" class=\"wp-image-5129\" srcset=\"https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/BOSSAPAPER-badalona-LA-PAGE-540x800.jpg 540w, https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/BOSSAPAPER-badalona-LA-PAGE-340x504.jpg 340w, https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/BOSSAPAPER-badalona-LA-PAGE.jpg 1281w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"540\" height=\"424\" src=\"https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/cookies-BADALONA-LA-PAGE-540x424.jpg\" alt=\"cookies_BADALONA_LA_PAGE\" class=\"wp-image-5128\" srcset=\"https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/cookies-BADALONA-LA-PAGE-540x424.jpg 540w, https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/cookies-BADALONA-LA-PAGE-340x267.jpg 340w, https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/cookies-BADALONA-LA-PAGE.jpg 892w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/figure>\n\n\n\n<p><\/p>\n\n\n\n<figure class=\"wp-block-image\"><img loading=\"lazy\" decoding=\"async\" width=\"540\" height=\"488\" src=\"https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/IMANS-Badalona-IMANS-540x488.jpg\" alt=\"IMANS_Badalona_IMANS\" class=\"wp-image-5131\" srcset=\"https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/IMANS-Badalona-IMANS-540x488.jpg 540w, https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/IMANS-Badalona-IMANS-340x307.jpg 340w, https:\/\/lapageoriginal.com\/wp\/wp-content\/uploads\/2017\/11\/IMANS-Badalona-IMANS.jpg 1658w\" sizes=\"auto, (max-width: 540px) 100vw, 540px\" \/><\/figure>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>La marca, pensada para un uso espec\u00edfico de merchandising, pretende dar a conocer Badalona todo el territorio y fortalecer la marca de nuestra ciudad. Una apuesta muy din\u00e1mica dise\u00f1ada para aplicarse sobre cualquier material con color y textura diferentes. Por este motivo, en la mayor parte de los usos, la marca se aplica en un [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":5133,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[621,625,105],"tags":[],"class_list":["post-5149","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-comunicacion-visual","category-imagen-global","category-projectes"],"_links":{"self":[{"href":"https:\/\/lapageoriginal.com\/es\/wp-json\/wp\/v2\/posts\/5149","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lapageoriginal.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lapageoriginal.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lapageoriginal.com\/es\/wp-json\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/lapageoriginal.com\/es\/wp-json\/wp\/v2\/comments?post=5149"}],"version-history":[{"count":4,"href":"https:\/\/lapageoriginal.com\/es\/wp-json\/wp\/v2\/posts\/5149\/revisions"}],"predecessor-version":[{"id":9030,"href":"https:\/\/lapageoriginal.com\/es\/wp-json\/wp\/v2\/posts\/5149\/revisions\/9030"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/lapageoriginal.com\/es\/wp-json\/wp\/v2\/media\/5133"}],"wp:attachment":[{"href":"https:\/\/lapageoriginal.com\/es\/wp-json\/wp\/v2\/media?parent=5149"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lapageoriginal.com\/es\/wp-json\/wp\/v2\/categories?post=5149"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lapageoriginal.com\/es\/wp-json\/wp\/v2\/tags?post=5149"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}